Friend zone marketing

Friend zone marketing – this marketing trend is kind of icky Friend zone marketing. I’m going to come out and say it. I am struck by the recent trend of many online marketers of calling me, “friend.“ “Friend, I have to tell you this about why your social media marketing needs my help,” or something…

The Pivot Point

Pivot: How to get there and what to do once you do The pivot point, the point at which we change direction, can change our lives. In today’s Self-Made Creative podcast episode, I explore what leads up to it, what we can do while we’re on it, and what happens once we change direction. Have…

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Resistance Isn't Futile. It just wants you to think resisting it, is.

I’m reading Steven Pressfield’s excellent book, “The War of Art.” If you have any desire to pursue your art, run towards this book with open arms. So far, it’s amazing, validating, and oh so frustrating. Pressfield points out all the hidden places we run to keep ourselves from working on our art/craft. I’ve winced more…