If you want to improve, start a daily practice. Do you want to build skills in something? Want to be a better writer? Painter? Musician? Welder? If you do, start a project. It sounds pedantic, but it’s the truth. Do something daily. Practice again and again. You’ll be amazed at what you achieve. Below, you…
To Be Effective, Spark Curiosity, Interact and Help Them Experience Your Message. This photo captures the best way to engage an audience. The entertainer connected with the audience member. He aroused the child’s curiosity. He’d been spinning plates, saw the child watching, and invited him to play. They shared laughter and fun. But things didn’t…
Queries, Pitches, and Earned Media – Give ‘Em Exactly What They Want A few months ago, I did a podcast episode on how to use “Help a Reporter Out (HARO).” I focused the ep on earned media and how to pitch your stories so reporters can’t live without them. This is a follow-up to that…
Give and Receive Hospitality to Friends, Family, and Customers Many people travel at this time of year. And many make use of hotels or private homes. When we travel, we look forward to a hospitable experience. Industry pro Kimberly Sundt tells the story of the hospitality industry. Do you give hospitality to friends and family during the…
Compelling Content – How To Create It So You Can Make a Difference. If you have a website and you want to get more people looking at your content, listen to today’s show. I’m thrilled to welcome my new and good friend Jake Ballinger to this week’s podcast episode. Jake is an SEO (search engine optimization…
Five Tips to Use the Creative Problem-Solving Matrix to Improve Your Skills In this week’s episode, I explore the problem-solving matrix. I delve into our process when approaching an issue to solve. I’ve developed two matrices. The first looks at traditional approaches to arriving at solutions. Additionally, the second provides a creative perspective. If you…
The Right Voice Talent Can Elevate Your Project into the Stratosphere If you are working on a project like a webinar, audiobook, or commercial, chances are you will need a voice actor to give it the magic final touch. Do you know where to go? Who to ask? How to find just the right voice…
Voice Acting – Telling Someone Else’s Story with Heart and Soul Have you always wanted to do voiceover work? Do you dream of creating characters and stories with your voice? Are you a huge Bugs Bunny fan? Join me as I detail how to start on this magical aspect of the business of storytelling. I…
I won’t “James Michener” you and talk about how at the beginning of language, people were sitting around bonfires telling stories. Let’s all agree that they did. The oral tradition goes back as far as we do, certainly, and probably further back to the Neanderthals, Early Modern Humans. We tell stories for a variety of…
I’ve realized recently that everything I do involves storytelling. And I like it. I love spinning a tale and getting my audience excited to know what happens next. It is just as thrilling for me as it is for the sixth grader who can’t help but ask, “So, what happened next?” I try to do…