Creating sustainable bike accessories with Electra’s CEO Kevin Cox
Kevin Cox, CEO of Electra Bicycle Company on How Companies Can Innovate to be Sustainable and Save Our Oceans
Kevin Cox was appointed president of Electra Bicycle Company in January 2014. Under his guidance, Electra has celebrated several victories. This includes having the number 1 selling bicycle & number 1 selling e-bike in the United States for multiple years, earning a coveted spot on Oprah’s Favorite Things list, and winning the REI Vendor Partner of Year award. Additionally, Kevin was instrumental in moving the company back to its hometown of Encinitas, CA, where the global headquarters is found today.
Connect with KC
https://www.linkedin.com/in/kccox
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