How to Get Reporters To Snap Up Your Story Pitches One of the best ways to get more visible online is to have other sites, reputable sites linking back to yours. If they believe you’ve got the goods, they’ll link to you more often. A terrific way to get that visibility is to join HARO or…
“I don’t believe it.” -Luke Skywalker “That is why you fail.” -Yoda If you’ve been reading Lights, Camera, Wisdom for a while, you know I love Star Wars. In my opinion, The Empire Strikes Back, is the best of the bunch. In it, Han Solo and Princess Leia fall in love, (which made my 13-year-old…
How to Use Your Creativity to Innovate and Rise to Your Challenges The most important aspect of finding a better way to do things is creativity. If you want to innovate in your work or in your life, you have to first get creative. I spend a lot of time soaking up the latest writing…
“When you’ve done something unforgivable, forgive yourself.” In this week’s “Lights, Camera, Wisdom,” I explore how to forgive yourself if you’ve done something unforgivable. The quote comes from David Mamet’s House of Games. The movie stunned me when I saw it. It’s about a psychologist who gets involved with a conman. She dives into a…
Public Speaking Nightmare and How You Can Change It Into Gold In my sophomore year of high school, I was cast in my first play. Additionally, I got a real lesson in staying present, improv, and dealing with a public speaking nightmare during the run of that show. One night in the middle of my…
Communication Expert and Avowed Space Geek, Beth Mund Beth Mund joins the Tell Your Story Better podcast today. Among other things, she revealed how she crafted stories as the communications officer for the International Space Station. A professional keynote speaker, writer, and space geek, she also hosts her own podcast called, Casual Space. (She honored…
Worried? Why That’s The Least Helpful Thing To Do Lights Camera, Wisdom! “Aren’t you worried?” -James Donovan “Would it do any good?” -Rudolph Abel This snippet of dialogue from the movie Bridge of Spies gives me a fascinating perspective on my overly busy mind. I tend to think in prep-mode. I want to be prepared…
Compelling Content – How To Create It So You Can Make a Difference. If you have a website and you want to get more people looking at your content, listen to today’s show. I’m thrilled to welcome my new and good friend Jake Ballinger to this week’s podcast episode. Jake is an SEO (search engine optimization…
Should You Always Be Closing? In today’s “Lights, Camera, Wisdom!” I’m thinking about a sort of a modification of the quote that Alec Baldwin’s character, Blake, says in Glengarry Glen Ross, the famous one. Basically, he says you should always be closing. No matter what is going on, go for and get the sale. Regardless…
What You Need To Know When You Host a Workshop On A Day With A Bomb Scare Last week, I had the privilege of facilitating a workshop in New York City. The workshop served as my book release event in New York. Months ago, we scheduled it for October 24th, 2018. It was a glorious…