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Repurpose Your Content Easily

Add more value with this easy technique. “Reduce, Reuse, Recycle, Repurpose” isn’t only a best practice for your stuff. It works with words, too! Do you feel like you’re constantly trying to keep up with all the content you’re supposed to be posting daily? Does it feel exhausting? Well, here’s an easy way to repurpose…

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Work On What Matters – What Kind Of Worker Are You?

Entrepreneur, Freelancer, Employee, or Team Player? Which Are You? How your brain works can tell you the kind of work you’re supposed to do. You might have an interest in the arts. Or you might be excellent with numbers. You might have great logic or reasoning abilities. Your talents and skills can drive you into…

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How to Use Point-Counterpoint to Improve Your Plans, Goals, and Logistics

How to Use “Point/Counterpoint” to Improve Your Plans, Goals, and Methods Want a great way to clarify who you are and what you stand for? Write down what you want to achieve and why. Now, argue for the other side. Make a counter-argument against what you believe and what you want to achieve. Counter every…

Earned-Media

Queries, Pitches, and Earned Media – Give ‘Em Exactly What They Want A few months ago, I did a podcast episode on how to use “Help a Reporter Out (HARO).” I focused the ep on earned media and how to pitch your stories so reporters can’t live without them. This is a follow-up to that…